Time To Bring Some Of The Eccentricity Back

In Emdashes' latest instalment of "Ask the librarians" (at the New Yorker), one came across this delicious piece of information:

"Q. Is it true that at some point in the seventies, Goings On About Town used the listings for The Fantasticks to serialize James Joyce’s Ulysses?

Jon writes: Yes. The New Yorker began serializing Ulysses in the November 3, 1968 listing for The Fantasticks, which famously ran for 17,162 performances, or nearly 42 years. That issue quoted the copyright information from the third printing of the novel (London, Egoist Press). The book’s opening words—“Stately plump Buck Mulligan came from the stairhead bearing a bowl of lather on which a mirror and a razor lay crossed”—appeared in the Dec. 21, 1968, issue. The serialization lasted almost three years, ending in November of 1971, and encompassed the entirety of the book’s first chapter. By the end, Ulysses had spread to the listings for other long-running musicals such as Hello, Dolly!, and Fiddler on the Roof. "